The modern world is simply fascinating. All these insane technologies and new scientific discoveries make the modern era a great time to live.
At the same time, a lot of people have difficulties getting accustomed to the fast-growing contemporary world.
For instance, many small business owners go bankrupt simply because they do not know how to adjust their businesses to the contemporary society requirements.
In other words, nobody goes to comic book stores to get some action figures or graphic novels if they can simply order those from Amazon or other online stores.
However, the very thing that destroys small business is actually the only thing that can save it. Yes, it may sound a little bit nonsense but the thing is if you want to save your little company and even increase your profits, you have to move your biz online.
Certainly, I am talking about launching a corporate website for your company or any sort of online store. You could use a respected web design company and get them to create your site. However, you can also make it by yourself by using WordPress. This is what Printyo, one of Australia’s top ecommerce printing businesses, did to create the website of its dreams.
If you decide WordPress is the best option for building your own website then you can make it a reality by using one of the WordPress themes.
These themes are usually equipped with visual editors so you will be able to do everything on your own and save some money on hiring a developer. Well, if you want to save even more money, go ahead a look at what MasterBundles offers. This very platform has a huge variety of decent web templates for affordable prices, so make sure to check it out.
Returning to our point, how do you create a website with WordPress? Well, here are 6 steps you have to follow.
If you are going to launch a brand-new online business, then it is better to make some research on what industries are the most profitable as well as what particular ones you can work in.
Besides, you also want to make sure that the branch you would like to work in is in demand nowadays.
So you might be interested in plus size clothing, application development, handmade, travelling (including space tourism), food delivery services, online banking, and other popular branches. Just find something that you feel you can do the best and you will no doubt see the benefits from it.
A platform is basically the CMS (content management system) on which your site is going to work.
In fact, there are two types of CMS – open source and proprietary.
Open source content management systems such as WordPress, Magento, Joomla, Drupal, and PrestaShop are usually free and have no license.
However, these systems can be rather challenging to work with because they might not have any documentation or support services. At the same time, there is a vast variety of premium options that have documentation and 24/7 support, so you can totally get one of them.
Proprietary CMSs like Shopify, IBM Enterprise Content Management, Microsoft SharePoint, or Sitecore are paid options, which means that you will have to buy a license to use them as well as to pay for the upgrades and support services.
Well, you already know that you need a template for your site as well as that a WordPress theme is one of the best ways to go for you. However, there is a vast variety of themes, which makes it rather difficult to pick one especially for those of you have no experience in it.
First of all, you must decide whether you are going to buy a free or premium template. Certainly, premium ones are better because they are equipped with useful plugins and have more elaborate features.
However, the choice between these two types of templates depends on your budget and your project itself. So if you need a business website and your budget allows you, go ahead and get a premium theme. If you just want to start a blog and you are on a budget, then a free option is the way to go for you.
You can either hire a developer to install a theme on your site or do everything on your own and save a whole bunch of money.
Of course, the process of installation and customization is not going to be super easy especially for inexperienced users, yet it is totally possible.
Most themes come with clear documentation and 24/7 support services, which means that the installation should not be a problem at all. Well, just go ahead and try it.
Every website needs a hosting plan and a domain name (or even several names) because without hosting it simply will not work.
Well, it actually will work, but it won’t be available for other users on the internet, which makes its existence kind of pointless.
Now it’s the very time to promote your site and the best way to do that is using as many promotion channels as it is possible.
Improve your sitemap so your website will be among the top results in all the major browsers, collaborate with famous bloggers and social media influencers who will tell their subscribers about your website, use banner ads, create social media accounts for your company, take advantage of email marketing, and try as many advertising channels as you can.
Creating a website is super easy and quite challenging at the same time. It does cost money, it does take quite a lot of your time, and it does make you stressful sometimes.
But it totally pays off and you simply cannot argue with that.
So if you still have any doubts about whether you should move your business online or launch a startup, just stop hesitating and do it.
Do you agree with the thought that every company should have a website? Let us know in the comment section down below!
Author bio: This content was written by the great team at TemplateMonster.